- Privacy Policy (creating a well thought out privacy policy is integral to giving your visitors/customers peace of mind when sharing their private information with you)
- Portfolio/Catalog (whether you’re selling products or services, people love to see tangible examples of what you have done and can do)
- Testimonials (let your previous customers do the selling and your current prospects will be reassured like nothing else)
- Case Studies (case studies are the next step above testimonials and are great ways of showing your prospects well-documented evidence of your aptitude from an unbiased source)
- Business Memberships/Associations (nothing can improve your impression quite like a BBB seal, Verisign logo, or professional association)
- Credible Content (content isn’t only beneficial for search engine optimization… it also shows your prospects if you know your stuff)
- Contact Information (it’s simple: don’t hide your contact information and people will feel more comfortable knowing you aren’t hiding in cyberspace)
- Stats & Sources (whenever and whatever you quote, cite the source; nothing creates comfort like researched and documented statistics)
- Prompt & Courteous Responses (don’t work hard getting a prospect to contact you only to leave them hanging on the other line!)
-RB
Finally, I located the information I was searching for. I have been doing research on this subject, and for two days I keep entering web-sites that are supposed to have what I’m looking for, only to be discouraged with the lack of what I needed. I wish I would have found your web-site quicker! I had about 30% of what I needed and your website has that, and the rest of what I need to finish my research. Thank you and I will report back on how it goes!
No disrespect..but these tips are not going to help you..people can give you tips all day..but you will need one on one consulting were someone like me can teach you the whole concept..I just see so many people fall short by trying to learn this stuff themselves..