Tag Archives: small business
go small to grow tall or don’t go at all
Apparently small is the new big. Seth Godin‘s been writing about it for a while now, I hear. And those guys over at 37Signals have certainly been long-time evangelists. Here at Epsilon Concepts, it’s been our key mantra. By focusing on producing the biggest outputs (projects, clients, products, legal insulation, advertising, etc…) for the lowest costs (time/money/resources), you can develop lean habits that will serve you well in business. All to often, large companies and venture-backed start-ups simply lose sight of a $1. These $1s add up and before you …
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Here’s to the Underdog
If you’re a small business, the odds are stacked high against you. Your competition is bigger, better funded and has an established brand image. They also don’t have to worry about raising funds or attracting new talent. You on the other hand, have no brand image, are constantly plagued with cash flow problems, and might even have faced the possibility of not receiving a salary next month. Other times, sheer luck is the only way you’re able to open shop on Monday. More icing on the cake: you’re never really …
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